Cornetto
LOLA MullenLowe
Unwrap Your Summer
Art Direction, Design
Campaign
Global
Once you unwrap a Cornetto, summer is right there waiting.
After repositioning Italy's most iconic ice cream brand, we unveiled a stunning poster campaign to tease their new line: Unwrap your Summer. A mix of OOH, print, and social ads that remind us that once you unwrap a Cornetto, summer is right there waiting.